How I Use Social Networking
Being an editor-in chief of a social media news release company has thrust me into the forefront of social networking. My company PRunderground has been distributing social media press releases since 2008.
Social networking is changing the way we all do business on the internet. I know it has given Prunderground the ability to do so much more than just post press releases on them. It has allowed us to strengthen existing relationships and build new ones. I have been able to appeal to different audiences that would have cost me so much more via traditional marketing.
With social networking we have been able to promote our brand everywhere with just the click of a button. We can make our brand portable which in turn increases revenue. It has also given us another customer service channel. It allows us to listen and respond to the client’s needs. None of this could have been accomplished a few years ago. With technology evolving so fast, I cannot wait to see what is next in this fast moving social networking world.
The Tools
With so many social networking tools, I found that the easiest thing to do was create a lifestream. With a life stream I am able to aggregate most of my social bookmarks and networks into one. Now when I have an announcement or a social media press release, all I have to do is submit it through one channel and it gets posted on all channels.
Here is a short list of great tools that I always use:
- Twitter & Facebook: Because of these two, my business is up 60% and rising. It is incredible how many connections I have made.
- Squidoo – Awesome free publishing platform that allows me to create single websites (lenses) based on my interest.
- Google Analytics – lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
- Alexa – provides information about websites including Top Sites, Internet Traffic Stats and Metrics, Related Links, Online Reviews Contact Information.
- Shareaholic – Allows you to Shares and bookmark web-pages on popular social sharing and bookmarking services.
- Wildfire – Build & launch social media marketing campaigns within minutes. The best!!
- Digsby – Manage all your existing IM, email, and social network accounts from one easy to use application.
- Tweetdeck – personal browser for staying in touch with what’s happening now, connecting you with your contacts across Twitter, Facebook and more.
- WordPress & Plug-ins – If you’re not using WordPress for your website, you are missing out on the ultimate cutting edge publishing platform there is. As for the plug-ins, think of iPhone apps, there is a plug-in for just about everything. I love to say; “There’s a plug-in for that!”
SocialWants Help
Kelsi is a perfect example of how networking and collaborating with your target market on Facebook can open up marketing channels that just a few years ago, was totally impossible. A few months ago, we were launching a new service and Kelsi approached us about being showcased on his website MyWants.tv. We were amazed how even today if you do a Google search for “Wpstartups WordPress development” or other keywords, his video ranks #1 on Google.
This posting itself is another great example. Because of this second opportunity that I have been given by Kelsi, I am once again opening new doors and networking with others who would have never known about me and my product. Kelsi and his sites are true examples of how to take social media and use it as an effective networking tool.
How Can You Get “Schnooked” up with me?
There are many ways to get in touch with me. Whether you need a press release, search engine optimization, web design, anything WordPress or just want to network and collaborate with me, I would love to hear from you. After all that is what social networking is all about right? It is word of mouth that opens new doors for us all.
Social Media Press Releases – www.prunderground.com
Web Design & Development – www.marknetgroup.com
Affordable WordPress websites – www.wpstartups.com
Facebook – www.facebook.com/prunderground
Fan Page: www.facebook.com/prundergroundconnect
Twitter – www.twitter.com/prunderground
Squidoo – www.squidoo.com/socialmediapressrelease
I look forward to connecting with everyone. Special thanks to Social Wants and kelsi. Keep up the great work!!
Alex Miranda
