Facebook Fan Page Apps

So how do you use Facebook Fan Pages to steadily pump out content to your fans? Easy! You take advantage of Facebook Fan Page applications.

Facebook has become a major tool for any brand, company or public figure to reach new and current customers within the realms of social media. The specific tool within Facebook for this interaction is the Facebook Fan Pages. And WITHIN this specific tool is where we will find Facebook Fan Page applications. It is these applications that will allow you to not only attract fans, but interact with them on a daily basis, and update your fan page automatically. Fan Page applications are also known for keeping fans coming back for more.

So what is the difference from normal Facebook applications and Fan Page applications? From what I gather, not much, only that normal applications cannot be used on Fan Pages and Fan Page applications can only be used on Fan Pages.

There are a hand full of applications developed by Facebook and a hand full of third party developers who have created very useful Fan Page apps. The reason behind most of these applications is to give you an easy way to feed content to your fans. Another reason is to build rich branding and multimedia on your fan page. The awesome thing is that this can all be done in a matter of minutes. When on the “Wall” page of your Fan Page, click “Edit Page”. On this page you will be given a list of applications from Facebook.

Facebook Fan Page applications allow you to do some very cool stuff: Host a discussion on specific topics with the “Discussion Boards”. Create “Events” for your fans to attend. Add “Photos” an “Videos within Facebook. You can also automatically pull your blogs RSS feed using applications like the Involver RSS Feeds. There are also applications which will allow you to pull your YouTube and Twitter accounts.

We are going to review applications and how to use them in other posts. For now, play around with the Facebook applications and check out the Facebook Fan Page Application Galleries at Involver.com and InvolveSocial.com

What Facebook Fan Page applications does your brand or company use?