Establish a Brand For Your Business – Social Media Marketing

By May Yeuk Lam Wong

As the social media booms over the last few years from blogging to Facebook and now Twitter, social media marketing is still relatively young and still not too late to start for your business. Have a virtual assistant setup a blog, a Facebook fanpage and a Twitter account for you. A significant 72% of marketers have only been using social media for several months. Start social media marketing today and benefit from it to your business immediately.

Aside from gaining exposure to your business, there are 4 main reasons social media can be a useful tool for your business.

1. Building a relationship with your customers or potential customer. Through these networking, you can publicly connect and communicate with them. You can monitor customer feedback of your business which may establish a greater reputation for your product or service or help you improve on your product or service in the future.

2. Conducting market research on your industry and connect with your competitors is a great way to make your business stand out from others. Keeping track of competitors’ latest blogs and tweets is essential to better position your business. Being aware of what your business may provide to your customers that other competitors cannot and profit from these points.

3. It is also a great platform to market your product or service. Sending out promotions and newsletters of your product or service to your fans from Facebook or followers from Twitter can be done in minutes. It is also a great medium to advertising your business.

4. Generating more traffic to your website by getting a higher ranking on the search engine increasing quality leads to your business. This will eventually return into sales of your product or service and cut down overall marketing expenses since social media platform like Facebook and Twitter are free.

Although there are major benefits, it is also an extremely time consuming task. In order to achieve success, frequent updates and fresh contents are necessary to be made to continuously generate more fans and followers. It may take up more than 20 hours a week to keep up with these platforms. A virtual assistant can help maintain these updates on these platform such as blogging, updating status and publishing press release on Facebook and Twitter to keeping close communications with fans and followers. A VA can also help put together research reports on competitors and customer feedback. Consult with a virtual assistant to represent your business on social media marketing today.

May Wong is a Virtual Assistant specialized in administration, accounting, internet marketing, social media marketing and translation. Please visit http://www.availlive.com and schedule a consultation now for free.

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