I simply made a video on YouTube to review a type of protein powder for MyWants TV. After a couple weeks I started noticing an influx in views from Google. I did a Google search of “N Large 2” and BAM I was on the front page without even trying. I beat out 150 MILLION other web pages for the front page!!
You can get on the front page in two ways, beat out everyones web page links, or beat out another YouTube video that talks about something related to your product or service. Your chances are much better with video. Maybe do a simple search and determine whats already there and see if you can beat that video with a better quality one that will draw a little more attention.